Business Ethics – “Scarcity versus Abundance”

Business ethics means that I’m a competitive guy and I like to win, but never at the expense of someone else. Unfortunately, there are those people who believe that in order for them to win, someone else has to lose (zero-sum). It’s based on a belief in Scarcity – resources are limited so we won’t share, that’s win-lose and it’s the basis behind greed and unethical behavior (poor choices, negative outcomes, and fear). In Abundance – resources are limitless so we can all share, that’s win-win and it’s the basis behind ethical behavior (wise choices, positive outcomes, and gratitude). With the resources available, zero-sum (greed) is unnecessary – Merriam-Webster Dictionary definition of Zero-sum: of, relating to, or being a situation in which a gain for one side entails a corresponding loss for the other side.

I’m writing about this because as a small business, I often work with other small businesses. We compete for jobs but we join forces when a job is larger than one business can handle. We promote our businesses but work with other competitors to grow our facilitation industry (see my Facilitation Masters Conversation Series” videos). We advertise what we, as individual businesses, have to offer. We don’t steal other’s accomplishments to promote our own business and/or to win a job. We have to represent ourselves honorably. There is nothing honorable about winning when false, misleading information is promoted.

When a competitor wants to “destroy the competition”, they view the world as zero-sum. For instance, one of my competitors:

  • Uses and tags my name, “Gary Rush”, to benefit their business. The only business that I’m associated with is – MGR Consulting, Inc.
  • Takes credit for my 30+ years of accomplishments. I’m the only one who created FAST Facilitation and FoCuSeD™
  • Claims to have been in business longer than fact. I’m the only one who founded MG Rush Systems, Inc. in 1985 and renamed it MGR Consulting, Inc. in 2005.

We live in a world of abundance so there’s enough for all – no need for greed. Small entrepreneurial businesses today and tomorrow need to work and collaborate with each other to grow their industry so that everyone benefits.

Ethical businesses win through good work. Unethical businesses win through misleading and deceit. Ethical business is not about “destroying the competition” (win-lose). Zero-sum (Greedy/Scarcity) ultimately becomes lose-lose whereas Positive-sum (Sharing/Abundance) is always win-win.

Critical Skills for Success…

I heard an excellent keynote presentation at the Central Indiana IIBA Business Analyst Development Day (INBADD) given by Carla Taylor of IDEAvize regarding “The Future of Work”. What I find fascinating is that the skills she listed as “critical skills for success” in the coming Collaboration Revolution of 2020 are the same skills I teach in my 5-day FoCuSeD™ Facilitator Academy class. These are facilitation skills that apply in business and in life.

Critical Skills for Success

Carla listed the following skills; let’s explore:

  • Self-Awareness and Emotional Intelligence
  • Connect In: Building your network / virtual team
  • Teambuilding and Trust
  • Communication Skills
  • Critical Thinking
  • Innovative Problem-solving
  • Collaborative Solutions

Self-Awareness and Emotional Intelligence

I teach creating self-awareness, which allows students to improve through awareness. When debriefing a student’s final facilitation case study, I first ask him or her, “What do you think?” I want the student to be aware of what he or she did and its impact on the group to reinforce the learning.

I discuss Emotional Intelligence (the capacity to be aware of, control, and express one’s emotions, and to handle interpersonal relationships judiciously and empathetically) teaching “how to” deal with anger, give feedback, understand people and their motivations, understand the impact of diversity, and manage conflict. When facilitating, you also need to be aware, through observation and active listening, of the people, ensuring all participate. Note: Observation and Active Listening are critical skills for emotional intelligence.

Connect In: Building your network / virtual team

Developing a virtual team requires a different approach – unlike face-to-face communication, teambuilding is much more difficult: people communicate 55% through facial expression that you lose in virtual teams (even with video conferences, visibility is limited). With virtual teams, you also lose face-to-face small talk, which lays the foundation for co-workers to see each other as people, increasing trust. I teach “how to” facilitate effective and productive virtual workshops / meetings and the challenges virtual teams face. I cover building trust because without trust, there is no team. Note: Trust is critical for teambuilding to happen.

Teambuilding and Trust

This is a core skill for a Facilitator. I cover two models of how teams evolve and the key characteristics that make a team – trust being the foundational characteristic because it removes defensive barriers. Teambuilding is core to my FoCuSeD™ Holistic Facilitation Process Design – I don’t believe that teambuilding and the workshop/meeting process are separate – a group becomes a team only when everyone comes together for the greater whole –teamwork happens.

Communication Skills

This also is a core skill for a Facilitator. Knowing “how to” present yourself to enhance your communication skills ensures that, what is said, is heard and understood. I teach “how to” present yourself and clearly communicate your message and “how to” actively listen for effective comprehension through physical, tangible actions, and words.

Critical Thinking

I teach this as part of Active Listening. Critical Thinking is actively listening and feeding back – pulling together the fragments of the message into a whole to form a better understanding helping the people synthesize what has been said – often having significant impact on their ideas. Note: Your ability to synthesize grows with experience, as you are better able to pull together the fragments of the message into a whole.

Innovative Problem-Solving

I provide students with numerous tools to look at a situation, determine what needs to change, and what to do to change it. I include defined annotated processes to use to solve problems along with tools to help stimulate creative ideation. Note: To be innovative requires understanding that you need PTS (Permission To Suck) without judgment and knowing “how to” use tools, such as Brainstorming, Cognitivity, Creativity Breaks, etc., to stimulate ideation.

Collaborative Solutions

Consensus is essential to collaboration and I define “consensus” and “how to” guide a group to consensus. Collaboration is defined as, people working together to reach a common goal and it is important to understand that a group does not collaborate without a reason – they collaborate to accomplish something.


Leaders who have developed these skills are the ideal role of the “Servant Leader” – the Leader of the future. As we move towards an era when outsourcing is commonplace, co-creating, coworking, and the gig economy increases, the above skills become more critical. The ability to bring people together and accomplish good work in business and in life – facilitation skills – is a skill set that cannot be outsourced. Increasingly, these skills are being included as core competencies in many job roles because people develop better ideas that benefit the greater whole. These skills are the most important skills to develop in the 21st Century. gary rush facilitation

Central Indiana IIBA Business Analyst Development Day – INBADD

I attended the Central Indiana IIBA Business Analyst Development Day (INBADD) last week. It was very well done and met some great people. I presented in the morning discussing Facilitated Process Modeling – had 50 attendees and they all seemed to like it.

I described “how to” facilitate building process model with clients to enable Business Analysts to understand the use of Process Modeling along with the steps to build one in a facilitated workshop. The session was all about “how to” facilitate Process Modeling.

Topics includeed:

  • What is a Process Model?
  • How is it used?
  • How do you facilitate building a Process Model with Business Clients?.

Presentation Abstract

gary rush facilitator gary rush facilitator

Gary Rush, IAF CPF presenting FoCuSeD™ Facilitated Process Modeling at INBADD 2016.

Photos courtesy of John R. Durgin, CBAP, CSM, CSPO, MBA

Internet networking…

“The internet plays a big part in the life of a modern human being.  People rely on the internet for their education, trade, socialization and entertainment; among many other important aspects of human life.” —

However, it also facilitates false, misleading, fraudulent information — there is nothing that ensures that what is said or posted on a company website, blog, LinkedIn bio or business, Facebook, or other media is accurate or true.

My recommendation to you all is to go to the “International Association of Facilitators” – IAF website whether you are looking to hire a group Facilitator or a Facilitator trainer.  The IAF provides assurance that you are hiring a bonafide IAF CPF Facilitator without intention to deceive.  Gary Rush, IAF CPF, group Facilitator and Facilitator trainer since 1985, is a long time IAF member, IAF CPF Assessor, and former IAF Chair – I think we can say he is bonafide.

Specialties: Group Facilitation | Facilitator Training | Coaching | Leadership | Strategic Planning | Data Modeling | Team Building